PLMA 2026, the world’s premier arena for the Private Label industry completed yesterday. In a multi-billion-euro market where global retail strategies are reshaped, simply showcasing products is no longer a winning formula for Turkish manufacturers.

In the special PLMA edition of Beauty & Cosmetics Turkiye magazine, our Founder, Serdar Yurt, outlines the exact blueprint for this industry transformation in his latest article: “The Shift from Contract Manufacturing to Global Capacity Partnership.”

The era of merely waiting for orders from European retail giants is over. The future belongs to those who proactively analyze market trends, innovate in packaging and formulations, and provide strategic “prescriptions” to the operational bottlenecks of global brands.

At Sourcing Turkey, we don’t just distribute price lists; we build strategic capacity partnerships.

🔗 You can access the digital version of the magazine and read the full article below 👇

https://www.linkedin.com/in/serdar-yurt